how do you follow up winning a grand prix for playing one video game? get gold for playing a bunch of video games... i guess.
we turned twitch into a pillar platform for wendy’s social. we were able to gain over 100k followers in just over a year, and garner well over a million hours of watch time...all without having arguably the most important part of twitch… someone on camera, talking to the audience.
1 gold, 1 silver, 2 shortlist
one show: 1 bronze, 1 merit
d&ad: 2 wood
adc: 1 bronze, 1 merit
new york festival: 2 gold
additional recognition: adage creativity content marketing of the year adweek best community experiential
the drum social finalist